Promoting the Harley-Davidson
Biker Lifestyle
through Multimedia
Rally - Rallies - Rallied
Tuesday, July 06, 2004
Harley-Davidson
Harley-Davidson: "Just mention the word design and the guys at Harley move closer. Their eyes sharpen, and right away they want to know where you're coming from. Make no mistake, design carries a unique, time-honored definition at Harley-Davidson, America's oldest and most renowned motorcycle company. 'Everything about us starts with the motorcycle,' says Ken Schmidt, Harley's director of communications. 'When we speak of design our minds turn immediately to the bikes we build and the reasons our customers love them.' "
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